A primary research project designed to find out whether Primark's margin reset is a cyclical markdown cycle or structural share loss to Shein — and whether Continental Europe is bottoming or still falling.
The market treats a 20%+ North American margin by 2027 as a scheduling problem. The back half of this integration may decide otherwise.
HOG betting its turnaround on a cheap entry bike. The strategy assumes a dealer network that's quietly falling apart can still sell volume. We're not sure it can.
The asset-light premium assumes operators absorb the strain. Operator relations just hit a survey low. We think the model itself is the live question.
The most effective weight-loss drug ever made arrives into a price war — with a two-year gray-market head start that may have already set its price.
The balance sheet is pristine and the stock is washed out. The only question that matters is whether the home-market brand is softening — or breaking
A $99bn backlog, investment-grade debt, and a fleet of depreciating chips. We're mapping which one breaks first — and who we'd call to find out.
